http://ijaers.com/ Open Access international Journal to publish research paper en-us March This study examines the relationships between social media marketing stimuli—namely entertainment, electronic word of mouth, and trendiness—and fashion consumers' purchase intentions, with brand engagement serving as a mediating variable within the Stimulus-Organism-Response (SOR) framework. Data were collected from fashion consumers in Bangladesh using a cross sectional survey and a convenience sampling technique. A total of 270 valid responses were analyzed. Data analysis was conducted using IBM SPSS Statistics through reliability, correlation, and regression analyses. Mediation effects were examined using bootstrapping procedures with PROCESS Macro. http://ijaers.com/detail/effects-of-social-media-entertainment-e-wom-and-trendiness-on-fashion-consumers-purchase-intention-a-stimulus-organism-response-perspective/ Md Yousof Talukdar, Liu Lixian, Md Kowsar Alam Sarkar http://ijaers.com/uploads/issue_files/1IJAERS-02202611-Effectsof.pdf This paper presents a simulation focused methodology for performing satellite re entry dynamics analysis with MATLAB. When a satellite is descending, it is subjected to gravitational attraction, atmospheric drag and applied thrust; these factors can be described by solving a system of differential equations. The simulation is initiated at an altitude of 300 km with the given initial conditions and with the use of real world properties such as altitude varying air density and orbital dynamics. The simulations give an altitude decay, velocity change and flight path angle history of re entry. In addition, this model illustrates that atmospheric resistance becomes the dominant force of deceleration at low altitudes. http://ijaers.com/detail/simulation-and-optimization-of-satellite-re-entry-trajectories-using-matlab/ Mohamed Shuaib.A, Dr. S. Charulatha http://ijaers.com/uploads/issue_files/2IJAERS-0220264-Simulation.pdf The traditional Non-dominated Sorting Genetic Algorithm II (NSGA-II) struggles to maintain a uniformly distributed solution set across the entire Pareto front when dealing with non-uniform, non-convex, or discontinuous Pareto fronts. This limitation arises because its crowding distance metric relies solely on local linear spacing, making it prone to issues such as the loss of boundary solutions or local redundant clustering. To address this problem, this paper proposes an improved NSGA-II algorithm, whose core mechanism is the introduction of a dynamic average distance selection strategy into the original framework. Instead of using the traditional local crowding distance metric, the proposed algorithm constructs an "influence rectangle" for each individual using a dynamic scaling factor. This transforms the occupancy relationship of individuals in the objective space into the degree of geometric overlap between these rectangles, enabling the identification and elimination of redundant individuals. Experiments are conducted using ZDT series test functions, and the Spacing (SP) indicator is employed to evaluate the distribution uniformity of the obtained solution sets. Simulation results demonstrate that, while maintaining good convergence, the SP indicator values of the improved algorithm on the ZDT1, ZDT2, and ZDT3 test functions are significantly reduced, with a decrease ranging from 56.10% to 59.10%. This fully verifies the effectiveness of the dynamic average distance strategy in enhancing the distribution uniformity of the solution set. When addressing problems with discontinuous and concave fronts, the algorithm exhibits excellent robustness and uniform distribution capability. By incorporating an adaptive geometric evaluation criterion, the improved NSGA-II algorithm provides more reliable and stable decision support for complex multi-objective optimization problems. http://ijaers.com/detail/improving-nsga-ii-using-a-dynamic-average-distance-selection-strategy/ Jie-Zhen Yang, Yan-Zuo Chang, Qi-Hong Tang, Guan-Hong Xie, Yong-Qing Wang, Zheng-Kuan Deng, Zi-Rui He, Kai-Ming Chen, Yu-Xuan Chen, Hong-Rui Yang, Wen-Min Wen http://ijaers.com/uploads/issue_files/3IJAERS-0320263-Improving.pdf The thermal safety of lithium-ion batteries is the core bottleneck restricting the development of the new energy industry. To break through the technical barriers of high costs and limited data acquisition of traditional physical destructive experiments, this study constructs a thermodynamic equation and a discretized numerical differential model to deeply analyze the multi-dimensional critical evolution characteristics of cylindrical lithium batteries under overheating induction. The study reveals the nonlinear three-stage law of thermal runaway evolution and accurately locates 800s as the critical trigger point. At this moment, the temperature rate of change (dT/dt) shows a pulse-like surge, exhibiting sub-second high synchronization with the cliff-like drop of terminal voltage. Verification shows that this multi-dimensional feature coupling identification strategy comprehensively surpasses the traditional single temperature threshold method in response speed and anti-interference accuracy, establishing a new theoretical paradigm for the design of highly agile early fault warning algorithms for next-generation Battery Management Systems (BMS). http://ijaers.com/detail/numerical-analysis-of-multi-dimensional-coupling-characteristics-and-critical-triggering-mechanism-of-thermal-runaway-in-lithium-ion-batteries/ Yong-Qing Wang, Yan-Zuo Chang, Qi-Hong Tang, Jie-Zhen Yang, Guan-Hong Xie, Hong-Rui Yang, Wen-Min Wen, Zi-Rui He, Kai-Ming Chen, Yu-Xuan Chen, Zheng-Kuan Deng http://ijaers.com/uploads/issue_files/4IJAERS-0320265-Numerical.pdf Aiming at the problems of complex internal flow fields and the significant impact of clearance height on performance in Organic Rankine Cycle (ORC) waste heat recovery systems, this paper conducted a 3D steady-state numerical simulation study. Selecting the key working phase where the intake valve is fully open, a refined 3D model covering the intake port and the internal fluid domain of the cylinder was established, and ANSYS Fluent software was used for flow field analysis. The research results show that the computational model constructed in this paper has good convergence; after 5500 iterations, the energy residual reached the 10^-7level, and the residual curves of various physical quantities tended to be stable. This paper reveals the flow loss mechanism of the key phase of the expander, verifies the effectiveness of steady-state numerical simulation in evaluating the in-cylinder flow field characteristics, and provides theoretical support for further optimizing the intake structure and clearance height. http://ijaers.com/detail/numerical-simulation-study-on-internal-flow-field-characteristics-of-an-automotive-orc-piston-expander/ Zi-Rui He, Yan-Zuo Chang, Yong-Sen Huang, Hong-Rui Yang, Yu-Xuan Chen, Guan-Hong Xie, Jie-Zhen Yang, Kai-Ming Chen, Wen-Min Wen, Yong-Qing Wang http://ijaers.com/uploads/issue_files/5IJAERS-0320267-Numerical.pdf Aiming at the problems of complex internal flow fields and the significant impact of clearance height on performance in Organic Rankine Cycle (ORC) waste heat recovery systems, this paper conducted a 3D steady-state numerical simulation study. Selecting the key working phase where the intake valve is fully open, a refined 3D model covering the intake port and the internal fluid domain of the cylinder was established, and ANSYS Fluent software was used for flow field analysis. The research results show that the computational model constructed in this paper has good convergence; after 5500 iterations, the energy residual reached the 10^(-7) level, and the residual curves of various physical quantities tended to be stable. This paper reveals the flow loss mechanism of the key phase of the expander, verifies the effectiveness of steady-state numerical simulation in evaluating the in-cylinder flow field characteristics, and provides theoretical support for further optimizing the intake structure and clearance height. http://ijaers.com/detail/design-of-a-cross-counter-flow-channel-architecture-using-serpentine-topology/ Guan-Hong Xie, Yan-Zuo Chang, Qi-Hong Tang, Jing-Xin Ou, Zi-Rui He, Jie-Zhen Yang, Kai-Ming Chen, Yu-Xuan Chen, Hong-Rui Yang, Yong-Qing Wang http://ijaers.com/uploads/issue_files/6IJAERS-0320264-Design.pdf